A good few months ago, we learnt the news that Puma had teamed up with Sagem to design a fashion logo branded phone which would not only be simply baring a brand on the surface but in fact have unique, useful and practical functionality within.
Many brands, most notable Prada (the first brand that comes to my mind) and D&G have been successful at picking gadget fans’ pockets by labelling existing phones with their badge yet underneath the expensive pricetag, the glamorous phone bares nothing more than what you would see in any old phone.
Phonemaker Sagem has partnered with Puma to unveil the Puma Phone at the MWC 2010. Let’s face it, both these brands aren’t new but neither are they the most popular in the field that they both respectfully belong to. Over the past few days, Puma has been unveiling more and more video ads of the Puma Phone’s idea and now the device has finally been unveiled.